Association of Pickleball Players Pays Winners Globally with Payment Labs
Over $6M in prize money paid to 800+ U.S. and international athletes across 300+ tournaments.

How Payment Labs Transformed Payouts For APP
The Association of Pickleball Players (APP) runs the leading pro and amateur tournament series in the U.S. The APP Tour is televised nationally and internationally, and offers significant prize pools to professional players. The organization is scaling quickly to meet the rising demand for competitive pickleball, which has seen consumer interest surge 275%, according to Axios.
APP needed a fast and compliant solution to pay event winners across multiple U.S. divisions. The organization partnered with Payment Labs to deliver thousands of payments to an ever-increasing number of APP Tour winners from the U.S., Canada, and Europe. Payment Labs allowed athletes to receive their prize money within 48 hours of a tournament's end by automating a process that used to take weeks or months.
APP unites pickleball players and introduces the sport to new fans and athletes worldwide. By connecting participants from different countries, hosting successful competitions, and fostering inclusivity, the organization accelerates pickleball’s adoption and moves it closer to Olympic recognition.Â
To support these goals, APP needed a specialized payment solution capable of flexible, secure, and cost-effective prize payouts, as well as other transactions. Payment Labs became instrumental in APP’s operations, helping onboard hundreds of players, and distributed winnings quickly and efficiently. With Payment Labs, APP streamlined their prize payouts and tax compliance, removing bottlenecks and enabling scaling of their events.
APP needed a fast and compliant solution to pay event winners across multiple U.S. divisions. The organization partnered with Payment Labs to deliver thousands of payments to an ever-increasing number of APP Tour winners from the U.S., Canada, and Europe. Payment Labs allowed athletes to receive their prize money within 48 hours of a tournament's end by automating a process that used to take weeks or months.
APP unites pickleball players and introduces the sport to new fans and athletes worldwide. By connecting participants from different countries, hosting successful competitions, and fostering inclusivity, the organization accelerates pickleball’s adoption and moves it closer to Olympic recognition.Â
To support these goals, APP needed a specialized payment solution capable of flexible, secure, and cost-effective prize payouts, as well as other transactions. Payment Labs became instrumental in APP’s operations, helping onboard hundreds of players, and distributed winnings quickly and efficiently. With Payment Labs, APP streamlined their prize payouts and tax compliance, removing bottlenecks and enabling scaling of their events.
Impact

800+
Athletes
300+
Tournaments
$6M+
Prize Money
$1,000+
Average Payment
Benefits
Global Payments
Simple Onboarding
Tax Compliance
Dedicated Support
"The APP has been growing at warp speed given the rapid growth of pickleball. We needed a platform and partner to help us scale our tournament prize payments and deliver a great payment experience for our players and referees. Payment Labs has been a great partner in enabling our growth and making sure that our tournaments, which take months to plan out, don’t end on a bad note with a bad prize payment experience on the tail-end. Payment Labs’ platform and customer success team is core to our goal of building a digital-first, scalable modern finance organization to support our rapidly-growing business."
TOM WEBB
Director Global Business Operations






